The phrasebooks glossary

Section and paragraph.

I agree, or I support this.

Flat drawn or vector animation, or animation of modelled objects in space.

Items placed on two axes split into four quadrants.

A chart drawn with false depth.

Surround formats with five or seven speakers plus a subwoofer, and an immersive format that places sound in three dimensions.

Who, what, when, where, why and how: the six questions a full account answers.

End of story, end of press release.

A cut to the same subject should change the angle by at least 30 degrees, or it looks like a mistake.

An imaginary line between two people. Keeping the camera on one side keeps their positions consistent.

The main footage, usually the interview, and the supporting footage cut over it.

The main plot, a secondary plot, and a small recurring thread.

Showing two versions to comparable groups to see which performs better.

Standard paper sizes. A4 is 210 by 297 mm. Letter is the US size.

A change the client asks for after proof. The client pays.

What can be seen before folding or scrolling.

The smallest unit of narrative tension: a setup, a problem and a consequence.

One colour kept back for emphasis.

The conditions a story must meet to count as done.

How usable a design is for people with disabilities. “a11y” counts the eleven letters in between.

How usable the software is for people with disabilities.

Sections that expand and collapse.

Overall share correct, share of flagged items that were right, and share of true items that were found.

Acknowledged, and not acknowledged or rejected.

Sound heard without its source being seen (Chion, 1994)

The number of abbreviations the audience must decode to follow the text.

The turning point that ends one act and launches the next.

The major and minor divisions of a play.

Description of what is seen and heard, in present tense.

Running records of who will do what, and of what was decided.

A slide title written as a full-sentence finding, such as “Usage fell 30% after the update”

First meaningful use, continued use over time, and the share of users who stop.

How sound changes what we think we see in an image (Chion, 1994)

Material added after publication.

A director’s note asking for a different approach on the next take.

A short record of a technical decision, its context and its consequences.

Re-recording dialogue in a studio to match the picture.

Money paid to the author before publication, against future royalties.

As far as I know, if I recall correctly, in my opinion.

Clustering research notes into themes.

A visual cue to how something can be used.

A closing note about the book, and a closing scene after the main story.

A slide listing the sections to come.

An AI system that takes actions and uses tools to complete a task over several steps.

Describes AI that plans and acts across several steps with some autonomy.

A passive verb with the actor removed.

A family of methods that deliver in short cycles and adjust as they learn.

Software that performs tasks associated with intelligence, and the approach of learning patterns from data.

Attention, Interest, Desire, Action, and Problem, Agitate, Solve: two persuasion sequences from marketing.

A prominent message about something that needs attention.

Elements lining up along shared edges or centres.

Repeating the opening sounds of nearby words.

A brief reference to a shared text, event or figure, left unexplained.

Early internal testing, wider testing with known gaps, and full release.

A written description of an image for screen readers.

Background sound of a place, recorded separately.

Ambiguity caused by grammar rather than by a single word.

Asking the audience for its view.

The last word of one clause begins the next.

Reasoning or explaining through a parallel case.

Studying a decision so long it never gets made.

Repeating the opening words of successive clauses or sentences.

A storyboard timed to a soundtrack. For storyboard, see Marks and Measures B7.

An effect played on objects within a slide.

A note on the chart pointing out a feature.

Removing identity from data for good, or replacing it with a code that can be linked back.

A translation layer that stops an old system’s messy model leaking into a new one (Evans, 2003)

Ending on the weakest point, or burying the main one where it will be missed.

A repetition in reversed order: A then B, then B then A.

Contrasting ideas set side by side in balanced form.

Any other business: the last agenda item, for matters not listed.

A fee some open-access journals charge authors.

How open a partly enclosed counter is (c, e)

The size of the lens opening. A low f-number such as f/1.8 means a wide opening and more light.

A defined way for one piece of software to ask another for data or actions.

A secret code that identifies a program calling an API.

Designing for integration, small screens or no connection before anything else.

Raising something by saying you won’t.

An open admission of doubt about what is known.

Breaking off mid-sentence for effect.

Slides held after the end for questions and detail.

Theatre used for education, health, community or social change rather than entertainment.

The two verdicts a reviewer can give.

The part of the stage in front of the curtain line.

Author query: a question the editor puts to the author.

The camera circles around the subject.

An early copy sent to reviewers before publication.

Designs how a system, or an organisation’s systems, fit together.

The working area in a design tool. An artboard is one page or screen on it.

Characters telling each other what both already know, purely to inform the audience.

The stroke that rises above lowercase height (b, h), or drops below the baseline (g, y)

The ratio of width to height.

See Marks and Measures B4. Video adds 9:16 for vertical and 4:5 for social feeds.

The first, loose arrangement of selected shots in order.

Any reusable file in a design: image, icon, logo, font.

Repeated vowel sounds, or repeated end-consonant sounds, in words close together.

Dropping the conjunctions between the parts of a sentence.

The people a message must move, whether real or imagined.

Narration that describes important visual content for blind and low-vision viewers.

A script for radio, podcast or audio drama, with sound cues written in.

A recorded reading of a book.

A tamper-resistant record of who did what, and when.

A tryout, a second tryout for shortlisted performers, and an audition recorded at home.

Long Latinate words used to sound elevated.

Reading a director as the author of a film, with a recognisable personal style.

Proving who you are.

Deciding what you’re allowed to do once signed in.

Recorded changes to volume or effects over time.

Adding or removing servers automatically as demand changes.

The person, and the station, running audio and visuals.

The share of time the system is up and usable.

A person’s photo or initials in a circle.

The reference line along the bottom (x-axis) or side (y-axis)

The name and unit of an axis, and the small marks along it.

The servers, databases and logic users never see.

A light behind the subject that separates them from the background.

Loading historical data into a new system.

Factual context given to journalists or decision-makers.

Continuous ambient layers that set the place.

Pre-recorded accompaniment played during a live performance.

A subject placed in front of a bright window, so their face falls dark.

The ordered list of work not yet started.

A copy of data kept for recovery.

A change that keeps older integrations and data working.

Re-recorded dialogue that doesn’t match the lips, the room or the performance.

A ragged edge with deep bites or accidental shapes.

A small count or status marker on another element.

Even, or deliberately uneven, spread of visual weight.

Visible stripes in what should be a smooth gradient.

Capacity to take on more work.

How much data a connection can carry per second. For the “no bandwidth” sense, see B12.

A message strip across the top of a page or section, usually dismissible.

Horizontal bars, or vertical columns. Some people use “bar chart” for both.

The line most letters sit on.

A horizontal grid every line of text snaps to, so lines align across columns.

An unintended drop from the serious to the trivial.

Needless repetition of the same point.

A single moment or unit of action. Also a deliberate pause.

In a script, a brief pause written into the dialogue. Two meanings: see B16.

In acting, a unit of a scene in which one objective holds. Two meanings: see B14.

A list of the story’s key turning points, in order.

Does a work have two named women who talk to each other about something other than a man? (Bechdel, 1985)

Tools and reports that turn data into dashboards for decisions.

Works consulted or recommended, vs only works actually cited.

A system with no discernible structure, grown by patch on patch (Foote & Yoder, 1997)

Replacing everything at once in a single cutover.

Spending most time on trivial decisions everyone can weigh in on.

Software decaying as everything around it changes.

How much data per second the video uses. Higher means better quality and bigger files.

A plain, flexible room with no fixed stage or seating.

A view showing who last changed each line. Neutral, despite the name.

How much breaks if this change goes wrong.

Artwork extended past the trim edge, usually by 3 mm, so no white edge shows after cutting.

Work that can’t move until something else happens, and the thing in the way.

A longer quotation set as its own indented block.

Bright areas so overexposed they turn pure white with no detail.

Running old and new versions side by side, then switching traffic over.

Bottom line up front: the conclusion or request comes first, and the support follows.

The description on the back cover, and praise quoted from others. In American usage “blurb” often means the praise.

The standard statuses a ticket moves through.

Standard text reused unchanged.

Repetitive set-up code that every project needs. For the editorial sense, see Marks and Measures B3.

The quality of the out-of-focus blur behind a subject.

Bombast: inflated, self-promoting speech.

Title, contributors, keywords and category codes that let shops and libraries find a book.

The pitch for a non-fiction book: argument, audience, competing titles, outline and sample chapters.

Intensifying the certainty of a claim.

Exporting a finished mix to a single file.

A surface that reflects light back onto the subject.

A boundary within which a term has exactly one meaning (Evans, 2003)

The invisible rectangle around any object, with handles to resize it.

Median, spread and outliers in one figure.

Beats per minute, and the speed of the music.

Taking several shots at different exposures to be sure of one good one.

A separate line of work that can change without affecting the main code.

Putting a stable interface in front of the part to be replaced, then swapping what’s behind it.

An interactive script where the audience’s choices lead to different paths and endings.

The rules for using a brand’s logo, colours, type and voice.

The trail showing where a page sits in a site, such as Home > Courses > Maths. For the slide sense, see B7.

A change that stops existing integrations or behaviour working.

A performer addressing the audience directly.

A screen width at which a layout changes.

Concise expression: the point in the fewest words that will carry it.

Answering a question briefly, then moving to your own message.

The written request setting out purpose, audience, content and constraints.

See Marks and Measures B9.

Adding people to a late software project makes it later (Brooks, 1975).

The app that displays web pages: Chrome, Safari, Edge, Firefox.

A newsroom’s list of stories planned for an edition.

A fault that makes software behave in a way it shouldn’t.

A small logo in the corner of the frame throughout.

A session where everyone hunts for bugs, and a short event to build something new.

Turning source code into software that can run. Also the result.

Deciding whether to develop software or procure a product.

A compact bar measured against a target and bands.

A marker for list items, and a list within a list.

A short branded clip before or after the main content.

The main point hidden deep in the text. The same failure as anticlimax in Instruments and Moves.

A chart of work remaining against time in a sprint.

Taking a rapid series of shots.

How many people could leave before nobody understands a system.

A route that combines several channels, and a feed of a channel to an effect or monitor.

Turns business needs into requirements.

The main action, a lesser action, and an outline-only button.

A fashionable word used to impress rather than to inform.

The author’s name.

“Circa”: approximately, for dates.

A stored copy of data kept close at hand for speed.

A harsh, clotted run of sounds.

Affected diction: borrowed learned words used to sound clever.

The rise and fall of phrases, made chiefly by varying sentence length.

A pause within a line.

The day’s schedule: who must be where, when, and with what.

When a person must arrive.

The line or button that tells the reader what to do next.

Giving every cue to the crew during a performance.

Text boxed, coloured or flagged so it stands apart.

Physically operates the camera.

Blur from the camera moving, or from the subject moving.

Final artwork needing no further changes. Originally, artwork ready to be photographed for printing plates.

Releasing to a small group first to catch problems early.

Taken without direction, or arranged by the photographer.

Common ways a ticket is closed without a code change.

The height of capital letters.

Forecasting the resources needed for expected demand.

An opening that earns the audience’s goodwill.

Text attached to an image or chart. “Cutline” is the newsroom word.

Captions transcribe speech and sound cues for viewers who can’t hear. Subtitles translate speech for viewers who can’t understand the language.

See B4.

Testing how users group content, and whether they can find things in a proposed structure.

Insert here.

Copying the rituals of successful teams without the reasons behind them.

Content that rotates through a single slot.

Sewn or glued signatures fixed into a hard cover.

A strained or mixed figure.

Emotional release at the end of a drama.

Servers around the world that hold copies of content close to users.

Lines centred on a midline.

“Compare”: points to a contrasting source.

A record of what changed in each version, for engineers or for users.

Deliberately breaking parts of a live system to prove it can cope.

Labelled points that let viewers jump to sections.

How a character changes over the story.

The speaker’s name in capitals above their dialogue.

The full range of glyphs a font contains.

The heading of a chart. Strongest when it states the finding.

Decoration that carries no data.

Turning slightly toward the camera or audience while appearing to face another performer.

Choose any number of options, vs choose exactly one.

Anything prominently shown should matter later. Otherwise leave it out.

The sense that performers connect believably.

Copying one specific change from one branch to another.

Exaggerated overacting.

A small rounded label, often removable or used as a filter.

A map shaded by value.

A group commenting on or narrating the action, and a company working as a collective rather than around stars.

Automation that builds and tests every change, then delivers it towards release.

Documentary that provokes and participates, and documentary that observes without interfering.

Using the visual language of film well. Also, loosely, “looks expensive”

Cataloguing in Publication: library catalogue details printed on the copyright page.

Temporarily stopping calls to a failing service so the failure doesn’t spread (Nygard, 2007)

Talking around the point instead of making it.

Standard formats for citing sources.

A fix for something accurate but misleading.

A template for a kind of thing in code, and one instance of it.

Writing as showing the reader something both can see, as one equal to another.

Audio free of hum, echo or background noise.

A version with all changes accepted and markup removed.

The minimum empty area required around a logo.

A metronome in performers’ ears to keep time.

The hand-held control for advancing slides.

The user’s device or app that asks, and the computer that answers.

Building in ascending order, from the lesser point to the greatest.

Generic stock cartoons and symbols.

Distortion when sound is too loud for the recorder to capture.

Copying a repository to your machine, or into a separate copy you own.

Remove the space.

The face fills most of the frame.

Computing rented from a provider over the internet, such as AWS, Azure or Google Cloud.

Content management, customer relationship management and enterprise resource planning systems.

Cyan, magenta, yellow and black ink. How most printers make colour.

Paper with a smooth finish that keeps colour bright, or without.

A period when no changes may be released.

Another engineer reads and comments on a change before it is merged.

A surface sign that the design underneath has a problem.

How video is compressed inside the file.

How well the code in one part belongs together. High cohesion is the goal.

Cohesion is the visible linking between sentences, and coherence is whether the whole makes sense.

A group of users who share a starting point, such as everyone who joined in March.

Starting straight into the content before any titles.

A read by someone with no prior context.

Performing from a script seen for the first time.

Informal expression: the language of conversation used in speech or writing.

A note on the fonts, printing and production of a publication.

Fixing exposure and colour so shots are accurate and match.

Giving the corrected footage a deliberate look or mood.

Colours that change between screen and print, usually duller in print.

How warm or cool light looks, measured in kelvin (K). Tungsten is about 3200 K, daylight about 5600 K.

Colour used as the only signal, such as red and green for status.

Corrects and grades the footage.

A vertical division of the grid.

Italian improvised comedy built on fixed character types, and types any audience recognises at once.

A note in code for humans, ignored by the computer.

Finds and signs books for a publisher.

One saved change, with a message explaining it.

Short for comprehensive: a near-final mockup for sign-off.

Translating code into a form the computer runs directly.

How many moving parts and paths the code has.

A reusable building block such as a button, card or header.

How elements are arranged within the frame.

Narrowing the gap between loud and quiet sounds. Two meanings: also shrinking a file.

Blotches and halos from saving an image at low quality.

A screen facing the speaker showing the current and next slide.

Settings kept outside the code so they can change without rewriting it.

Proof of the case, then rebuttal of the objections to it.

A character walks between two lines of people voicing arguments for and against a decision.

Like elements treated alike.

Marks that a speech continues after action, or onto the next page.

A grid of thumbnails for choosing the best shots.

A box that holds related content. A card is a self-contained one.

A packaged app with everything it needs to run anywhere. Docker is the common tool.

Designs the words in an interface.

A date after which content can’t change, though design and build continue.

How much text a model can take in at once.

Observing people in their own setting, and having them log experiences over days or weeks.

Consistency of details, positions and direction from shot to shot.

Editing designed to be invisible, so the story flows without the viewer noticing the cuts.

A detail that changes impossibly between shots.

A colour proof the printer agrees the final print will match.

Visible difference in size, weight, colour or lightness.

The difference in lightness between text and background, as a ratio.

Systems mirror the communication structure of the organisation that builds them (Conway, 1968).

A small file a website stores in your browser, and the period you stay logged in.

Conversation runs on an assumption of cooperation, spelled out in four maxims: Quantity, Quality, Relation and Manner.

An AI assistant built into another tool.

Any written text in a design. “Body copy” is the main running text.

The date final text is due to the designer.

A check for correctness and consistency: grammar, terms, numbers, references and house style.

The people who do the copyedit and the proofread. For what each covers, see Instruments and Moves C4.

Editing text so it fits the space available.

The reverse of the title page, with rights, ISBN, edition and printing details.

How rounded a shape’s corners are.

A performer breaking into laughter on stage.

A published fix for a factual error.

A correction of the author’s error. The editorial version of AA against PE.

Browser rules on which sites may request data from which servers.

What performers wear, and the department that makes and maintains it.

Ready-made software bought rather than built.

Signals showing a speaker how much time is left.

The enclosed or partly enclosed space inside a letter (o, e)

How tightly parts depend on each other. Loose coupling is the goal.

Enough shots from enough angles to edit a scene smoothly.

“Correct as written”: tells the copy desk that an odd spelling or fact is intentional. Never printed, unlike sic.

A formal request to change agreed scope, cost or schedule.

An arm that lifts the camera for high, sweeping moves.

The program stops unexpectedly.

Standard licences such as CC BY that set how others may reuse a work.

Who made or owns an image.

Trimming the edges of an image to change its framing.

Small lines at the corners showing where to cut.

Alternating between two scenes happening at the same time.

Breaking the 180-degree rule, so people seem to swap sides.

Dark areas so underexposed they turn pure black with no detail.

Other plain-text data formats: tables, tagged documents and settings files.

Chief technology officer, chief information officer and chief information security officer.

A technical rehearsal that skips from one cue to the next.

A signal for something to happen, and the list of all of them.

Once you know something, you cannot easily imagine not knowing it.

The bows at the end.

Cutting in the middle of a movement so the change feels seamless.

An image with its background removed.

An instant change from one shot to the next.

A shot of something else, inserted to cover a cut or add context.

The moment users switch from the old system to the new.

A public catalogue number for a known vulnerability.

A large curved backcloth lit to look like sky or empty space.

Driver, Approver, Contributors, Informed: a decision-making variant of RACI.

A night with no performance.

Deploying a feature to production but keeping it hidden from users.

A light-on-dark colour theme.

A design that tricks users into choices they didn’t intend, such as a hidden opt-out.

A screen of several charts and figures tracking performance.

A screen of live charts showing system health.

Answers questions from data, and builds models to predict or explain.

Unauthorised access to or release of data.

Definitions of every field, and an index of the datasets an organisation holds.

Builds the pipelines that move and store data.

The value printed on or beside a data point.

Where data came from and every change it went through on the way.

The person accountable for a dataset, and the person who looks after it day to day.

The automated route data takes from source systems into a store for analysis.

Where data is physically stored, and under which country’s law.

Rows and columns of records, often sortable and filterable.

The kind of value a field holds: string (text), integer (whole number), boolean (true or false), null (empty)

A structured store organised for reporting, and a large store of raw data in many formats.

The share of a chart’s ink that shows data (Tufte, 2001)

Organised, stored data the system reads and writes.

A defined collection of data used together.

A calendar control for choosing dates.

Where and when a piece was written.

Daily and monthly active users.

Software for recording, editing and mixing audio, such as Logic, Pro Tools or Audacity.

Silence with nothing happening, on screen or on stage.

Code that never runs but is still kept.

A project everyone knows will fail, pushed on regardless.

Units of sound level, and a measure of perceived loudness used to standardise delivery.

A set of slides.

One or two summary lines under the headline. Two meanings: “deck” also means a set of slides.

The fit of style to subject, audience and occasion.

Who the book is for, and thanks to those who helped.

Information that can be used, but not attributed at all.

Foreground and background both sharp, so the viewer chooses where to look.

Working, but slower or with some features failing.

Delete.

When the final manuscript is contractually due.

How much is packed into an area.

Outside code a project relies on. Two meanings: also a task that waits on another (B9)

Work that must wait on other work. Two meanings: also outside code a project uses (B2)

Conflicts between the versions of outside code a project needs.

Putting a build onto an environment’s servers.

Still works but scheduled for removal. Stop using it.

How much of the image, front to back, is in focus. Shallow keeps only the subject sharp.

Too closely imitating earlier work.

Inconsistencies that pile up when quick fixes bypass the system.

A shared set of components, styles and rules for building consistent products.

A named value, such as a colour or spacing size, shared between design and code.

Sound created from scratch or heavily processed, for things that don’t exist or need heightening.

Rejected by the editor without being sent for review.

An unearned rescue from outside the story.

How easy and pleasant a tool, platform or API is for engineers to use.

The person who does the structural edit. See Instruments and Moves C4.

Work created collaboratively by the company, without a finished script to start from.

Builds the tools and pipelines other engineers use to ship.

A box connecting instruments to the desk, the standard microphone cable, and power sent down it to certain microphones.

Cleaning, smoothing and assembling all the speech before the mix.

Choice and clarity of words, and the crispness of consonants.

A custom shape cut from paper by a metal die.

Sound that belongs to the scene, such as a bell ringing, or sound added from outside it, such as music.

The exact lines added and removed between two versions.

Material or a fabric box that softens a light.

Absolute silence in a mix, which sounds like a fault rather than quiet.

A series name placed on the data itself instead of in a legend.

A writer filling a spec script with camera directions.

Owns the creative vision and directs the performers and crew.

Owns the look: camera, lenses, framing and light.

A display face is drawn for large sizes. A text face is drawn for reading at body size.

One shot gradually fades into the next.

An image stretched or squashed out of proportion.

Bars centred on a midpoint, with agreement one way and disagreement the other.

Separate dialogue, music and effects tracks, and a version with music and effects but no dialogue, used for dubbing.

Expository, observational, participatory, reflexive, performative and poetic ways of making documentary (Nichols, 2017)

The team’s standing checklist for finished work, and for work ready to start.

Coded language meant for only part of the audience.

Using your own product internally before customers do.

A permanent link for a publication, and a permanent identifier for a researcher.

Dollying one way while zooming the other, so the background seems to stretch.

The whole camera moves toward or away from the subject.

The browser’s live model of a page, which code changes to update what you see.

Designing software around the real-world domain and its experts’ language (Evans, 2003)

A web address, and the system that turns it into a server location.

Four measures of delivery performance: deployment frequency, lead time for changes, change failure rate and time to restore service.

Values shown as dots, and two values for each item joined by a line.

Two spaces after a full stop, a typewriter habit.

Language built to mislead while seeming to inform.

Dots per inch (a printer’s output) and pixels per inch (an image’s density). Often used interchangeably.

Oversees an organisation’s compliance with data protection rules.

The plan and systems for restoring service after a major failure.

A pull request opened early to show work in progress, not yet ready for review.

A full version of the script, and a light final revision.

The list of characters at the start of a play.

An adviser on the text, its context and its research.

A panel that slides in from the edge of the screen.

Technical locks restricting copying of ebooks and audiobooks.

Footage from a flying camera.

An enlarged first letter of an opening paragraph.

A soft shadow behind an object to lift it off the page.

A list that opens from a single control.

“Don’t repeat yourself”: keep one copy of each piece of logic (Hunt & Thomas, 1999)

A rehearsal of a meeting, talk or process.

A performer forgetting their lines on stage.

Deputy stage manager, who usually calls the show, and assistant stage manager, who runs props and the wings.

Two different value scales on one chart.

Automatically lowering music when someone speaks.

Straight quotes where curly ones belong.

A blank or rough physical mock-up showing size, folding and binding.

An image printed or tinted in two colours.

Camera tilted so the horizon slopes.

A harsher term than the facts warrant.

A change made by the editor rather than the author.

An ending or emotional moment the work has properly set up.

Motion that starts or ends gradually instead of at constant speed.

Sound reflecting around a hard room.

An unusual situation at the limits of normal use, or where two limits meet.

Content pressed too close to the page or slide edge.

Assembles footage into the finished piece.

A note explaining a change or adding context.

The editor’s overall response to a draft, with the main revisions needed.

The case made in the time of a short lift ride.

Leaving out words the reader can supply.

Time skipped between scenes, left for the audience to fill. Two meanings: also a figure of speech in Instruments and Moves.

Words left out of a quotation.

An em equals the current type size. An en is half that. Both also name a dash of that width.

Not to be published before a set date and time.

Fonts stored inside a file so it displays correctly anywhere.

Text turned into numbers that capture meaning, and a store for searching by meaning.

Says who made the italics in a quotation.

What a screen shows when there’s nothing in it yet.

Vivid, concrete description that lets the reader see the thing itself.

A note that something is enclosed with the letter, or is being sent separately.

Scrambling stored data, and scrambling data as it travels.

The closing screen with credits, links or a call to action.

Long, heavy elements, like new information, read best at the end of a clause.

A line that ends where its sentence ends.

A test of a whole user journey, start to finish.

One specific address on an API, such as the one that returns a class list.

Manages engineers’ work, growth and hiring.

A sentence that runs past the line break.

An argument with an unstated premise.

A separate copy of the system for one purpose. Two meanings: see Part C.

A setting supplied by the server where code runs, often a secret such as a key.

A portrait showing the person in their place of work.

End of day, close of business, end of week.

Correcting yourself mid-sentence for emphasis.

A large body of work split into many stories.

Brecht’s theatre, designed to make audiences think critically rather than lose themselves in the story (Willett, 1964)

A quotation placed at the start of a work or chapter.

One instalment, and a planned run of instalments.

Repeating the closing words of successive clauses or sentences.

Repeating a word in immediate succession.

Vector formats used in print and by Adobe Illustrator.

The standard ebook format, either reflowing to fit any screen or keeping a fixed page design.

Boosting or cutting particular frequencies, such as removing rumble.

Arguing to win rather than to find what is true.

A correction of the publisher’s or printer’s error.

The amount of failure an SLO allows before releases must slow down.

What a component shows when something has gone wrong, and messages beside the field at fault.

A failure the code detects and reports, or one that interrupts it.

A forecast of effort, not a commitment.

“And others”: shortens a list of authors.

Appeals through credibility, reasoning and what the audience cares about.

A softer word put in place of a harsher or more delicate one.

A run of sounds that is easy on the ear.

Structured tests of how well a model or AI feature performs.

Parts of a system react to announced events instead of calling each other directly.

Content that doesn’t date.

The opening summary of a long paper, written for readers who will read nothing else.

An illustrative example that makes a general claim concrete.

An opening that orients the audience to what follows and why.

What should have happened, and what did.

A plain account of how something works.

The video form of the explainer in Instruments and Moves C1: one idea, often animated.

Code or a method that takes advantage of a vulnerability.

Saving a design out to a format for use elsewhere.

Information the audience needs to follow the story.

Background delivered in one heavy block.

How light or dark the image is overall.

The three settings that control exposure together: aperture, shutter speed and ISO.

Voiceover, and a voice heard from off screen.

One detail: eyes, hands, a word on a page.

A very wide view that shows where the scene takes place.

Camera at the subject’s eye height. Neutral.

A short label above the headline naming the section, topic or category.

Where a person is looking, and a cut that shows what they are looking at.

Common scanning routes. An F on text-heavy pages (Nielsen, 2006), a Z on sparse ones.